Hi, I’m Katharine - the person behind The Pet VA.

I created The Pet VA to support pet businesses with the behind-the-scenes work that helps them grow, thrive, and build meaningful connections with their customers.

Running a pet brand is about so much more than selling amazing products. It’s about the conversations you have, the trust you build, and the community you create around your brand. Every DM, comment, enquiry, and interaction is an opportunity to turn customers into loyal supporters - and that’s where I come in.

I help pet brands take the pressure off by managing their online presence, creating engaging content, supporting their customers, and making sure every interaction feels thoughtful, personal, and aligned with their brand. From looking after inboxes and customer care to building genuine relationships with your audience and managing ambassador communities, I help create the kind of customer experience that keeps people coming back.

I don’t just manage tasks - I become an extension of your brand. I take the time to understand your voice, your values, and your customers, so everything I do feels authentic and helps your business grow.

Whether you’re feeling overwhelmed by the day-to-day, need extra support behind the scenes, or want to build a stronger community around your pet brand, The Pet VA is here to help you create more time, stronger connections, and sustainable growth.

Because the best brands aren’t just remembered for what they sell - they’re remembered for how they make people feel.